Rahul Khillare, a resident of Dubai for 13 years, usually buys grocery items from the popular local e-commerce and orders food from online delivery platforms.

But while surfing a social media platform, an advertisement similar to a popular fast-food chain appeared on the screen. Tempted by an enticing deal of Dh14 for a combo meal, Khillare immediately clicked on the link and put his credit card details to purchase the deal

UAE authorities have issued advisories, time and again, asking residents to be watchful of social media fraud and take all precautionary measures when sharing their personal and financial details. They told consumers in the UAE to source all information from official channels and verified social media accounts and websites. Banks in the UAE also regularly send out messages and emails to their customers to remind them about safe measures they should take.

If the customers lose the money due to their own mistakes, banks refuse to refund the money.